Context and goal
The key challenge was preserving the brand's uncompromising voice while delivering a store that performs reliably.
Delivery strategy
The store was built from scratch in Next.js. All visuals were produced in-house and Stripe was integrated as the payment provider.
Scope
- Online store built from scratch in Next.js
- Agency-made custom visual assets
- Stripe payments integration
Outcome
- Strong first impression without sacrificing clarity
- Alignment between brand mission and shopping experience
- Stable checkout and readiness for further scaling
Competency scope
Next.jsStripeE-commerce UXVisual Direction
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